In a world where it feels like things can change in a snap of a finger, creating content digitally has visibly become competitive and influential. Digital content creation has transformed communication, shifting from traditional methods of consuming, sharing, and engaging with information. Compared to traditional media, digital content offers people the opportunity to engage, access, and interact in real time. The significant shift in digital content creation has created a lot of opportunities to those who make and consume it; the rise of social media and the advantages brought by data analytics makes the content tailored for the target audience, it also has revolutionized quick flow of information for a reason that most people prioritizes mobility of information for easier access no matter where they are. Social media platforms such as Facebook, X (formerly Twitter), Instagram, YouTube also use this as a way for them to promote their brand by doing short-form videos such as reels and ...