In a world where it feels like things can change in a snap of a finger, creating content digitally has visibly become competitive and influential. Digital content creation has transformed communication, shifting from traditional methods of consuming, sharing, and engaging with information. Compared to traditional media, digital content offers people the opportunity to engage, access, and interact in real time. The significant shift in digital content creation has created a lot of opportunities to those who make and consume it; the rise of social media and the advantages brought by data analytics makes the content tailored for the target audience, it also has revolutionized quick flow of information for a reason that most people prioritizes mobility of information for easier access no matter where they are. Social media platforms such as Facebook, X (formerly Twitter), Instagram, YouTube also use this as a way for them to promote their brand by doing short-form videos such as reels and shorts, making the digital contents more visible and accessible to the public. 

However, the rapid change of digital content has also brought people to consume it responsibly as fake news is prevalent and can manipulate and sway people’s decisions in which people should feel the need to acquire media literacy skills. But aside from that, it also has a big impact on businesses, as Artificial Intelligence (AI) continues to develop, modern communication became easier compared before. It goes hand in hand with ethical challenges and concerns, for example, while a famous content creator might have the means to produce interactive digital contents, their works should be accompanied by ethical considerations, as people can have different interpretations of the material according to their understanding. It is important to think carefully before posting digital contents online. Digital content has downsides like insufficient ethical filtration online, which cannot constantly monitor the flow of information once released online. Misinformation and Data Security are also the major downside of digital contents, strengthened also by mobility and speed of information. In addition, these factors contributed to the major dilemma of people in this generation, why people have shorter attention spans, and why content overload became overwhelming to the extent that it cannot retain viewers’ attention due to the massive influx of digital contents online. Moreover, in spite of its challenges, digital content has reshaped how people communicate and connect, creating a dynamic space for two-way communication. However, as content creation and technology progresses, addressing ethical concerns becomes one of the major obligations of people to retain the ethical way of informing, entertaining, and interacting with the real people, much like the essence offered by the strict traditional media.

Reflection:

As a first time user, I appreciate how the website is thoughtfully curated due to its overall features. Blogger requires little to no experience in exploring and navigating the app. I can easily manage the website without a need to have an advanced knowledge on programming. It also has a customizable design which is suitable for creative people like me. It also has good content visibility which uses Search Engine Optimization (SEO) that can definitely help me to be searchable whenever there are people who want to browse on my account. Moreover, upon exploring the website, I discovered that it has a monetization feature that also piqued my interest because it provides a good opportunity for people like me to sell my works directly without hassle and numerous requirements. Overall, it is a wonderful experience as a first time user and will definitely utilize this to showcase my work.